CASE STUDY

HOW INETSOFT USES LEADSIFT’S INTENT TRIGGERS TO GENERATE LEADS AND OPPORTUNITIES CHEAPER THAN GOOGLE ADWORDS!

LeadSift identifies B2B prospects based on intent signals, qualifies them, and delivers them to your inbox. Whenever a prospect engages with your competitor’s content, or content published within your industry...

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From this Case Study, you will know how Inetsoft has solved their problem..

Problem:

Inetsoft is a leading player in a crowded Business Intelligence space and leverages a multi-channel strategy to generate top of the funnel leads. Having tried a combination of digital strategies including both Inbound-PPC (Google Ads) and Outbound Marketing with mixed results, Inetsoft reached out to LeadSift to help point their Sales team towards accounts and prospects that we're already in-market.

Solution:

As part of their strategy to focus their Sales and Marketing efforts to generate and nurture more qualified Leads, InetSoft decided to leverage LeadSift’s Behavioral Intent Data to identify companies that were in the market for a BI tool. Using LeadSift’s intent triggers, Inetsoft’s Sales team was immediately notified of Accounts and Contacts as they started their buying journey.

Get this case study to understand the full power and process behind this new data and its uses.